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A close-up of a model wearing the red Felted Regular Jumper in merino wool by Percival against a grey background.

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A model wears the black Percival Negroni t-shirt with intricate cocktail embroidery, styled with cream trousers.

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A model wears the Percival Denim Heavyweight Overshirt in mid-wash blue, holding a herringbone jacket over his shoulder.

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Black Friday - Bestsellers

It's over for another year. But the good stuff is still here. New arrivals, knitwear, outerwear and all the pieces worth talking about. No countdowns, no chaos, just considered menswear crafted with proper detail. If you missed the madness, don’t worry. The wardrobe updates continue.

All Sale Sale Bestsellers Jackets & Coats Sale T-shirts Sale Shirts Sale Trousers Sale Accessories Sale Suits Sale Knitwear Sale Hoodies & Sweaters Sale Christmas Gifts
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Ingegno Zip Wool Boxy Jacket
Colour: Black
Size: XS
A model wears the Percival Ingegno Zip Wool Boxy Jacket in black bouclé tweed with sunglasses and jeans.
Ingegno Zip Wool Boxy Jacket Black
£199
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Heritage 90's Raglan Hoodie
Colour: Black
Size: XS
The Percival Heritage 90's Raglan Hoodie in black cotton, laid flat to showcase the chest embroidery and raglan sleeves.
Heritage 90's Raglan Hoodie Cotton Black
£119
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Pablo Cotton Knitted Shirt
Colour: Espresso
Size: S
Close up of a model wearing the Percival Pablo cotton knitted shirt in espresso brown, showing the striped collar and pocket.
Pablo Cotton Knitted Shirt Long Sleeve Espresso
+ 2 Colours
£149
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PCVL Water Bottle
A studio shot of the brown PCVL Water Bottle by Percival, showing the 'Continuity, Not Perfection' printed artwork.
PCVL Water Bottle Brown
£19
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Trentino Tailored Blazer
Colour: Brown
Size: 34
A model wears the Percival Trentino Tailored Blazer in brown with a white shirt and striped tie against a white background.
Trentino Tailored Blazer Brown
£167.30 £239
30% off
Sale
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Men's Glossary Patchwork Jacket
Colour: Grey
Size: XS
The Percival Glossary Patchwork Jacket, crafted from grey Italian twill, pictured against a clean white background.
Men's Glossary Patchwork Jacket Twill Grey
£167.30 £239
30% off
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Tailored Seersucker Blazer
Colour: Forest
Size: 38
A model wears the Percival Tailored Seersucker Blazer in forest green, styled with matching trousers and a cream shirt.
Tailored Seersucker Blazer Forest
+ 2 Colours
£143.40 £239
40% off
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Tailored Linen Blazer
Colour: Dusty Pink
Size: 38
A full-length studio shot of a model wearing the Percival Tailored Linen Blazer in dusty pink with matching trousers.
Tailored Linen Blazer Dusty Pink
+ 8 Colours
£114.50 £229
50% off
Sale
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Calabria Harrington Jacket
Colour: Navy
Size: XS
The Percival Calabria Harrington Jacket in navy cotton, laid flat showing the contrast twin-needle stitching and zip front.
Calabria Harrington Jacket Cotton Navy
£109.50 £219
50% off
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Tailored Seersucker Blazer
Colour: Cream
Size: 34
A model wears the cream Percival Tailored Seersucker Blazer with matching trousers, a white shirt and a blue knitted tie.
Tailored Seersucker Blazer Cream
+ 2 Colours
£143.40 £239
40% off
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Tailored Linen Blazer
Colour: Tan
Size: 36
A model wears the Percival Tailored Linen Blazer in tan with matching trousers, a white shirt, and a navy tie.
Tailored Linen Blazer Tan
+ 8 Colours
£114.50 £229
50% off
Sale
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Boxy Cropped Pocket Overshirt
Colour: Brown
Size: S
A model wears the Percival Boxy Cropped Pocket Overshirt in brown, layered over a blue striped shirt and cream trousers.
Boxy Cropped Pocket Overshirt Brown
£89.40 £149
40% off
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Relaxed Tailored Linen Blazer
Colour: White
Size: 34
A model wears the Percival Relaxed Tailored Linen Blazer in white, styled casually with a striped shirt and a baseball cap.
Relaxed Tailored Linen Blazer White
+ 1 Colour
£91.60 £229
60% off
Sale
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Accolades Knitted Short Sleeve Shirt
Colour: Forest
Size: XS
A model wears the Percival Accolades Knitted Short Sleeve Shirt in forest green, featuring a white jacquard stripe design.
Accolades Knitted Short Sleeve Shirt Cotton Forest Green
+ 1 Colour
£97.30 £139
30% off
Sale
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Accolades Knitted Short Sleeve Shirt
Colour: Tobacco
Size: XS
A model wears the Percival Accolades Knitted Short Sleeve Shirt in tobacco brown against a plain white studio background.
Accolades Knitted Short Sleeve Shirt Cotton Tobacco Brown
+ 1 Colour
£83.40 £139
40% off
View product
Close up of the Percival cream Linen Everyday Trousers on a model, showing the drawstring waist and side pocket.
Linen Everyday Trousers Cream
+ 2 Colours
£59.40 £99
40% off
Sale
View product
The Percival Trentino Tailored Trousers in brown, shown on a model against a white background, styled with a black top.
Trentino Tailored Trousers Brown
£97.30 £139
30% off
Sale
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Ex Libris Cuban Shirt
Colour: Cream
Size: XS
A flat lay of the Percival Ex Libris Cuban Shirt in ecru, showing its map-inspired artwork and black cross-stitch embroidery.
Ex Libris Cuban Shirt Cotton Ripstop Cream
£97.30 £139
30% off
Sale
View product
A model wears the Percival Tailored Seersucker Trousers in cream with a green polo shirt and black loafers.
Tailored Seersucker Trousers Cream
+ 2 Colours
£83.40 £139
40% off
Sale
View product
A model wears the Percival Tailored Linen Trousers in dusty pink with a white t-shirt and burgundy loafers.
Tailored Linen Trousers Dusty Pink
+ 6 Colours
£64.50 £129
50% off
Sale
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Rossi Knitted Polo
Colour: White
Size: XS
A man models the Percival Rossi Knitted Polo in white, a perforated zip-neck top, paired with blue jeans and a cap.
Rossi Knitted Polo White
£44.50 £89
50% off
Sale
View product
The Percival Tailored Linen Trousers in tan, worn by a model with a cream knitted top and burgundy loafers.
Tailored Linen Trousers Tan
+ 6 Colours
£64.50 £129
50% off
Sale
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Blyton Long Sleeve Shirt
Colour: Grey
Size: XS
The Percival Blyton Long Sleeve Shirt in grey nep fabric, laid flat against a white studio background.
Blyton Long Sleeve Shirt Grey
£127.20 £159
20% off
Sale
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Crochet Groundsman Cuban Shirt
Colour: Cream
Size: XS
A model wears the Percival Crochet Groundsman Cuban Shirt in ecru with black stripes, styled with green cargo shorts.
Crochet Groundsman Cuban Shirt Cream with Black
£83.40 £139
40% off
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