Percival’s 2025 Black Friday Sale: Our Top Picks
What is different this year?
This year, we’re offering some of our latest and greatest pieces at temporarily diminished prices. You can get your greedy little hands on selected items from our outerwear range, plus some real gems from the AW25 collection, including the Men's Sherlock Short Trench Coat, our Heavy Wool Overshirt, and the Pablo Cotton Knitted Shirt.
Men’s 2025 Black Friday Clothes Sale
Black Friday is one of those relatively recent cultural phenomena that the UK seems to have absorbed from the USA. We gave them The Beatles, irony, and television; they gave us chicken wings, Kid Rock, and Black Friday (we’re just playing — don’t email us). Traditionally it’s the first Friday after Thanksgiving, a day when shops (or stores or whatever you want to call them) open early and offer discounted prices, causing a sort of nationwide mania kind of like the situation Arnold Schwarzenegger finds himself in in Jingle All The Way (pretty sure he punches a reindeer in that film — that’s the sort of mania we’re dealing with here). We don’t want that, so what we’ve done here at Percival, is spread that sale over the course of a month. Less of a Black Friday, more of a Black November, but we’re not gonna change the name because nobody searches Black November on Google and we have clothes to sell.
What is on sale this Black Friday?
There’s a huge selection to choose from so, to whet your discount whistle, to tickle your cutprice pickle, here’s some examples of the spicy little steals made entirely of Black Friday sale items:
Black Friday gifts for men
This subtitle says Black Friday gifts for men but, let’s be real — literally anybody can wear our clothes (or any other clothes they want, for that matter). If you know someone who you’re considering treating with something they can wear with pride and joy this winter, now is your time to do that in a way that’s a little more friendly on your bank balance.
When does our Black Friday sales start?
Percival Sale officially starts 14th November 2025. Shop the Black Friday Sale and save now!
When will our Black Friday sales end?
Sale ends 1st December, Cyber Monday. Not a moment later!
What are the returns policies for Black Friday?
Simple one this: anything you buy now can be returned right up until the 5th January 2026. Plenty of time to decide whether it’s a keeper or going back in the post after the mince pies.






























































































































































